Client Feature: Weigh Less Now website
Diace Designs is a Tampa website design company, but that doesn’t mean our services are limited to the Tampa Bay area. Weigh Less Now, a group of virtual health coaches in the Washington area was having issues with their website. So, of course, they called their website designer, asking for help. But there was a problem. The designer had gone rogue. He was M.I.A. Site malfunctions were hurting this web-based brand’s credibility, and in the digital world, time is of the essence. We were glad to take their call.
The Diace Solution
Unfortunately, we hear about designers dipping out more frequently than we’d like, which is why we always recommend working with a website design company with years of proven experience. The Diace team has helped several clients out of tough spots as a Tampa website design agency for over six years.
“We were so frustrated with our website, but once we found Diace, the process was seamless and stress-free,” said Kelly with Weigh Less Now. “Now we get so many compliments about our site, and couldn’t be happier with the end result.”
Website Project Goals
Weigh Less Now wanted a site with a light and happy feel to reflect their mission of helping people lose weight to live happier, more fruitful lives. The site redesign had some specific goals:
• Create a visually pleasing and uplifting end-product
• Communicate the brand’s “Who, What, Why, When & How”
• Encourage visitors to take the next step and “Contact Us”
To achieve these goals, we mapped out a strategic plan of attack before getting started. Our team hand selected the most colorful and engaging photos that we could find to place at the top of each website page. Next, it was important to communicate information about the brand, and we made sure to place the content so that the visitor was able to answer “What’s in it for me?” quickly and easily. Creating content that is easy to consume and engaging is key in building a successful website.
Finally, and most importantly, it was important to have a prominent call to action (CTA) sprinkled throughout the website. As visitors navigate through the various pages of the website, they are encouraged to “Subscribe” to stay in touch or “Contact Us” to take the next step in achieving better health.
Are you thinking of refreshing your company’s website? We’d be happy to help. Diace Designs is your Tampa website design agency, working with organizations nationwide. Contact us today for more information.
